Free Applications Every Marketer Needs

When you are starting out with marketing your business on the internet, you either have very low budget to spend on marketing applications and software or you try to save costs because your marketing budget is spent elsewhere.

The purpose of this blog post is to share with you some free applications that I have been using since the beginning of marketing my business on the internet.

You all know that good software is costly. Referring to Microsoft Office, Adobe Photoshop and Camtasia are all expensive, but essential software to have for marketing your business on the internet.

7 Free Applications

A good alternative is to find software programs similar to these that are completely free!  Here are a number of free software programs that every internet marketer needs.

1. Open Office (compared to MS Office)

“OpenOffice.org 3 is the leading open-source office software suite for word processing, spreadsheets, presentations, graphics, databases and more. It is available in many languages and works on all common computers. It stores all your data in an international open standard format and can also read and write files from other common office software packages. It can be downloaded and used completely free of charge for any purpose.”

Visit http://www.openoffice.org for more details.

I prefer to use Microsoft products in my business for the sake of compatibility when communicating with clients.

2. avast free ANTI-VIRUS software – it provides great protection against viruses and spyware and for best protection against the latest and constantly changing internet threats

Visit http://www.avast.com

3. PAINT.NET (Compare to Adobe Photoshop).  From their website…

“Paint.NET is free image and photo editing software for computers that run Windows. It features an intuitive and innovative user interface with support for layers, unlimited undo, special effects, and a wide variety of useful and powerful tools. An active and growing online community provides friendly help, tutorials, and plugins.”

Visit http://www.paint.net for more details.

4. CAMSTUDIO (Compare to Camtasia).  From their website…

“CamStudio is able to record all screen and audio activity on your computer and create industry-standard AVI video files and using its built-in SWF Producer can turn those AVIs into lean, mean, bandwidth-friendly Streaming Flash videos (SWFs)”

Visit http://www.camstudio.org for more details

5. Coffee Cup software – free FTP (file transfer protocol) An FTP client that is powerful and user-friendly. Fast file transfers, intuitive work flow, and best of all, it’s free! I use this software for quick file uploads to my website.

Visit http://www.coffeecup.com

6. Sharepoint Designer 2007 – Microsoft product and it works with Vista, even if not stated.  This is great for editing full websites, or just adding pages to your existing website, creating and editing opt-in/lead capture pages and ftp uploads to your website.

Visit http://www.microsoft.com/downloads

7. Web Help Desk – free Help Desk software (Compare to Kayako).  From their website…

“For help desk software that is feature rich, intuitive, and creates instant productivity”

Visit http://www.webhelpdesk.com for more details.

Enjoy these free alternatives to costly high-end solutions.

And feel free to post a comment with your favorite completely free applications.

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